Fast Free US Shipping 
Color that captivates
Be the belle of any ball with the head-turning nature-inspired hues of our Moira Apple Of My Eye Palette, so you can create looks that range from cute to sultry.
Be the apple of anyone’s eye
With vivid colors
Freshly-picked shades
Inspired by the colors of an apple tree, work with pinks, greens, and shimmers to create your ideal look.
Great for photoshoots + videography
Whether it’s make-believe dress-up with your daughter or a special film project, allow our bright and fun palette colors bring radiant energy to life.
13 pastels. Two shimmers.
Play with our reds and pinks and enhance with two rosy shimmers — for gorgeous eyes.
No baddies here
At Moira, our formulation is free of sulfates, phthalates, parabens, gluten, and animal cruelty. For glam that’s responsible — now that’s beautiful.
Become your best self
Inspired by the pursuit for flawless skin and makeup, Moira helps incorporate simple beauty into everyday life so anyone can be confident with their unique features and style. Be you — just better.
About Moira Cosmetics
MOIRA represents the always-evolving woman. We offer more than beauty products; we provide unique tools for driving confidence, enabling women to awaken the inner beauty that already exists within. Contemporary, innovative, products offer exceptional quality and deliver professional results while still emphasizing simplicity. Our exquisite formulas are designed with all beauty needs in mind, making them the perfect one-and-done tools.
Designed In
Los Angeles, California
Established
2016
Brand values
I absolutely love this palette. It is highly pigmented and the colors blend very easily. I’m still in shock at how well this pallet is. It’s absolutely beautiful as well. So many different looks you can create from this beautiful pallet. If you’re searching for a pallet I highly recommend this product!
I was unsure of this palette but it’s great for the price! I haven’t used all of the colors yet but, paired with a good primer it’s pigmented and looks nice.
I ordered this as a gift for my mom, she LOVES it. The palette seems to be incredibly pigmented though and it’s a great value for the price.
Great palette! The colors are great....easy blending. Came well packaged. Great price! I highly recommend it!
Very cute! I love all of the colors and this was a great price. I definitely recommend and would purchase again!
I wasn’t expecting this pallet to be as nice as it is. The colors are super pigmented and are beautiful.
I bought this as a gift for my best friend and she loved it, she said the colors are very pigmented.
The eyeshadows have a lot of pigment and has become one of my favorite pallets to use.
Colors are really nice not too much pigment but good for the price
This is the best thing I have ever spent my money on I love it so much
The variety of this palette is amazing and the pigment is okay.
My daughter loved it.